insider.si.edu

The handbook of language and globalization / edited by Nikolas Coupland

Introduction: Sociolinguistics in the global era / Nikolas Coupland -- Part I. Global multilingualism, world languages and language systems: 1. Globalization, global English, and world English(es): ...
Harvard Business Review

Language and Globalization: The Mandate to Speak English at Rakuten

Japan’s largest online retailer Rakuten is rapidly expanding into global markets. In order to ensure the success of the organization, but also to break down linguistic and... Listen and subscribe to ...
Harvard Business School

Language and Globalization: 'Englishnization' at Rakuten: Results Are In! (B)

Neeley, Tsedal. "Language and Globalization: 'Englishnization' at Rakuten: Results Are In! (B)." Harvard Business School Supplement 413-090, March 2013. (Revised April 2013.) ...