Most of us know that the Federal Trade Commission (FTC) Guides Concerning the Use of Endorsement and Testimonials in Advertising (the Guides) were updated in June 2023. While the Guides aren’t law, ...

Today, I had the opportunity to interview Eugenia Kuyda, the female CEO and founder, of Replika, a company started in 2017, which is well known for its innovation in virtual companions. We had a ...

Toyota uses virtual reality (VR) tools to train maintenance team members in basic safety hygiene. The system reflects Toyota's long history with VR. The technology isn't ready for the shop floor but ...

According to recent estimates, there are over 26 million ecommerce sites globally. Still, despite the convenience and wealth of choice that online shopping offers (and shoppers love), these sites are ...