Netflix released new details of its own streaming tests recently -- including a huge effort to determine whether x265 (HEVC), VP9, or x264 should be used for future projects. Share on Facebook (opens ...

The value proposition for VP9 is clear, as stated in Figure 1: “Adaptive HD streaming with 1/2 the data of H.264!” Half the data rate cuts your bandwidth and storage costs and allows you to reach more ...

As of today, the great UHD codec debate involves two main participants: Google’s VP9 and HEVC/H.265. Which one succeeds—and where—involves a number of factors and will likely differ in various ...

Microsoft announced today that it will add support in its Edge browser for the open source VP9 video codec fostered by Google and its WebM coalition. In addition, Microsoft announced last week that it ...

The latest iteration of Google’s video codec for Internet streaming applications is called VP9, and it is starting to gain traction in the turbulent market for video codecs. Introduced in mid-2013, ...

Google seems to be saying "Forget H.265 - our VP9 codec is here, now, and is better" Google have oddly found themselves in a great position to capitalise on the current 4K fervour with their VP9 codec ...

The Windows 10 Anniversary Update, due this summer, will expand the range of video and audio codecs that are supported by the Edge browser. Microsoft is adding the VP9 video codec, the Opus audio ...

GENEVA, SWITZERLAND—The ITU-T Video Coding Experts Group enjoys current market dominance with H.264, while Google has ubiquity of web reach with Android and Chrome and is offering up VP9 for free. In ...

Google’s VP9 video codec — its more efficient replacement for H.264 — powered 25 billion hours of cat video streaming on YouTube in the last 12 months, the company announced today. Google argues that ...

A test conducted by the social media giant Facebook shows that the AV1 codec performs better than x264 and libvpx-vp9 codecs in most common real-world scenarios. The AV1 codec is a royalty-free and ...