Many businesses are using social media sites to improve customer service. — -- When a Stanley Cup broadcast suddenly went black in late April, many Comcast subscribers simply scooted to Twitter ...

Most marketers know that Twitter works as a platform for engagement and brand awareness for consumer and media brands, but not so many are harnessing Twitter’s full potential as a brilliantly ...

Twitter-phobes, you are not alone. Over forty percent of those on Twitter check their accounts "less than every few weeks or never check it at all." That's one of the many tidbits that's just been ...

A year or so ago, my lab started a study of how narcissists use Twitter. I even recruited some of you to be guinea pigs. After a lot of churning through the peer review process, we finally have some ...