New research shows wealth management firms retain talent through mentorship, clear career paths and mission-driven cultures ...

A common misconception about growth marketing is that it ends with acquisition or demand generation. Retention marketing is an integral but typically overlooked component of growth as it reduces churn ...

Recruiting new customers costs seven to nine times as much as it does to keep current customers from leaving. Besides the obvious foregone revenue, dissatisfied customers are not going to recommend ...

Many companies are facing economic pressure, high turnover, and the growing imperative to “AI-proof” their workforce. While ...

Image source: Getty Images Often in small business marketing, the focus is on selling to new customers. It's true that getting new business is exciting and fulfilling; it always feels great to land a ...

A recent post from Evariant discussing strategies for patient acquisition and retention. Rachel Neely is the Senior Healthcare Consultant at Evariant. In this role, she serves as a healthcare ...

Charles Rosenblatt, Butter Payments CEO, explores how machine learning and retention data can optimise every stage of the customer journey.