Uniqode reports that QR Code engagement is stable, but brands must improve execution to meet consumer expectations for ...
Remember when we transitioned from calling it "surfing the internet" to "Googling"? It was one of those moments when technology became so ingrained in our lives that it became a verb. "QR-ing" may be ...
QR codes are proving to be a winning solution for many companies around the world. British Airways uses them to cut down on queues. Italian fashion brand Diesel uses them to authenticate apparel. And ...
First invented for use in industrial applications in Japan in the early 1990s, QR codes were being widely used by consumers when smartphones with QR readers became more prevalent in the 2000s. After ...
Tanya Candia is an international management expert, specializing for more than 25 years in information security strategy and communication for public- and private-sector organizations. The use of QR ...